Sun Life to offer benefits on Pasito's AI platform starting 2026

Published 14/11/2025, 17:14
Sun Life to offer benefits on Pasito's AI platform starting 2026

WELLESLEY, Mass. - Sun Life U.S., a division of Sun Life Financial (SLF), announced Friday it will make its benefits available on Pasito, an AI-powered benefits education and communication platform, with the service set to begin January 1, 2026. The insurance giant, with a market capitalization of $32.67 billion, continues to expand its digital offerings while maintaining its position as a prominent player in the insurance industry according to InvestingPro data.

The integration aims to improve the enrollment experience by leveraging Pasito's technology, which connects with over 200 payroll administrators and analyzes data including financial capabilities, dependents, and eligibility to help inform benefits decisions.

"The benefits landscape is complex, and people want support in choosing a benefits package that complements their health insurance to give them the care and coverage they need," said Joi Tillman, president of Group Benefits at Sun Life U.S.

According to a recent Limra Benefit Employee Attitude Tracker report, while more than 50% of employees felt they understood dental, medical, retirement, and life insurance well, fewer than 50% had a good understanding of benefits like short- and long-term disability and supplemental health coverages.

Pasito provides personalized plan information by reading plan documents directly and delivers this information through microsites and automated communications customized for each employer's brand.

The service will be available to Sun Life group policyholders beginning January 1, 2026, though clients must contract directly with Pasito to access its services, according to the company's press release statement.

Sun Life U.S. is one of the largest providers of employee and government benefits in America, serving approximately 50 million Americans.

In other recent news, Sun Life Financial Inc. reported its earnings for the third quarter of 2025, surpassing expectations with an EPS of $1.86 against the forecasted $1.82. The company also achieved a revenue of $1.45 billion during this period. Alongside these financial results, Sun Life Financial announced an increase in its dividend, reflecting its ongoing commitment to shareholder returns. The company highlighted its strong performance in Asian markets as a significant contributor to its overall results. Despite these positive developments, the stock experienced a decline, attributed to broader market trends and specific company challenges. These recent developments come amid a competitive landscape in the financial sector. Investors and analysts continue to watch Sun Life Financial's strategic moves and financial health closely.

This article was generated with the support of AI and reviewed by an editor. For more information see our T&C.

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