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Mark J. Hall, a director at Monster Beverage Corp (NASDAQ:MNST), a $52.9 billion energy drinks giant currently trading near $54.40 per share, disclosed significant stock transactions in a recent SEC filing. According to InvestingPro analysis, Monster maintains impressive gross profit margins of 54% and holds a "Great" financial health rating. On March 11 and 12, Hall sold a total of 58,000 shares of Monster Beverage common stock, with sales prices ranging from $54.5 to $54.89 per share. The total value of these transactions amounted to approximately $3.18 million.
In addition to the sales, Hall exercised stock options, acquiring 58,000 shares at prices ranging from $29.84 to $50.82 per share. These option exercises, part of previously granted employee stock options, totaled approximately $2.19 million.
All transactions were conducted indirectly through the MJCF Hall Family Trust, where Hall serves as co-trustee alongside his wife. Following these transactions, Hall’s trust holds 296,846 shares of Monster Beverage stock. The company demonstrates strong financial stability with a current ratio of 3.32 and more cash than debt on its balance sheet.
In other recent news, Monster Beverage Corporation reported fourth-quarter revenue of $1.81 billion, surpassing analyst expectations of $1.8 billion. Net sales increased by 4.7% year-over-year, with international sales contributing significantly, rising 11.7% to $711.5 million. However, adjusted earnings per share were $0.38, falling short of the projected $0.40. The gross profit margin improved to 55.5%, driven by reduced input costs, despite a geographical sales mix impact. In leadership changes, Rodney C. Sacks announced his resignation as Co-CEO, effective June 12, 2025, with Hilton H. Schlosberg set to become the sole CEO. Piper Sandler maintained a Neutral rating on Monster Beverage, citing manageable anticipated costs and an uptick in retail momentum. Stifel reiterated a Buy rating, highlighting the company’s strong international sales growth and better-than-expected gross margin. These developments reflect Monster Beverage’s strategic maneuvers amid evolving market conditions.
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