Earnings call transcript: H&R Block Q4 2025 misses EPS expectations, stock dips

Published 12/08/2025, 22:26
Earnings call transcript: H&R Block Q4 2025 misses EPS expectations, stock dips

H&R Block reported its fourth-quarter 2025 earnings, missing analyst expectations with an EPS of $2.27 compared to the forecasted $2.98, resulting in a 23.83% negative surprise. Despite revenue slightly exceeding projections at $1.11 billion, the company’s shares fell 5.42% in post-market trading, reflecting investor disappointment over the earnings miss.

Key Takeaways

  • H&R Block’s EPS fell short of forecasts by 23.83%.
  • Revenue exceeded expectations, with a 0.91% surprise.
  • Stock dropped 5.42% post-earnings, showing investor concerns.
  • Strong growth in DIY and assisted tax services.
  • Leadership transition announced with CEO Jeff Jones retiring.

Company Performance

H&R Block’s overall performance in Q4 2025 showed mixed results. The company achieved a 4.2% year-over-year increase in total revenue to $3.8 billion, with EBITDA improving by 1.4% to $976 million. Despite these gains, the significant EPS miss and the announcement of CEO Jeff Jones’s retirement contributed to market uncertainty.

Financial Highlights

  • Revenue: $3.8 billion, up 4.2% YoY.
  • Earnings per share: $4.42, a 6.8% increase YoY.
  • EBITDA: $976 million, up 1.4% YoY.
  • Free cash flow: Approximately $600 million.

Earnings vs. Forecast

H&R Block’s actual EPS of $2.27 fell short of the forecasted $2.98, marking a 23.83% negative surprise. This significant miss contrasts with the slight revenue beat of 0.91%, as the company reported $1.11 billion compared to the $1.10 billion forecast.

Market Reaction

Following the earnings release, H&R Block’s stock dropped 5.42%, closing at $54.45. The decline reflects investor concerns over the EPS miss, despite revenue exceeding expectations. In aftermarket trading, the stock saw a slight recovery of 0.24%, suggesting some investor optimism regarding the company’s revenue growth.

Outlook & Guidance

For fiscal 2026, H&R Block projects revenue between $3.875 billion and $3.895 billion, with an EBITDA outlook of $1.015 billion to $1.035 billion. Adjusted EPS is expected to range from $4.85 to $5.00. The company anticipates approximately $400 million in share repurchases and aims to reduce market share losses by half.

Executive Commentary

CEO Jeff Jones stated, "We have elevated Block’s relevance, made bold bets to drive growth, built an extraordinary culture, embraced the potential of AI, and created significant value for shareholders." CFO Tiffany Mason added, "We operate in a stable industry. We have a strong national presence, and we maintain a compelling financial profile with healthy margins and disciplined capital allocation."

Risks and Challenges

  • EPS miss raises concerns about future profitability.
  • Leadership change with CEO retirement could create strategic uncertainty.
  • Continued market share losses despite efforts to mitigate them.
  • Potential impact of regulatory changes on tax preparation services.
  • Competitive pressures in the tax preparation and financial services markets.

Q&A

During the earnings call, analysts inquired about the potential impact of legislative changes on the tax preparation market and strategies for balancing volume, price, and client mix. Executives addressed cost management and operational efficiency efforts, emphasizing the company’s focus on strategic consistency despite the upcoming leadership transition.

Full transcript - Block H&R (HRB) Q4 2025:

Conference Operator: Thank you for standing by, and welcome to H and R Block’s Fourth Quarter Fiscal Year twenty twenty five Earnings Conference Call. At this time, all participants are in a listen only mode. After the speaker presentation, there will be a question and answer session. To remove yourself from the queue, you may press 11 again. I would now like to hand the call over to Jessica Hazel, Vice President, Investor Relations.

Please go ahead.

Jessica Hazel, Vice President, Investor Relations, H&R Block: Thank you. Good afternoon, and welcome to H and R Block’s fiscal year twenty twenty five financial results conference call. Joining me today are Jeff Jones, our President and Chief Executive Officer, and Tiffany Mason, our Chief Financial Officer. Earlier today, we issued a press release and presentation, which can be downloaded or viewed live on our website at investors.hrblock.com. Our call is being broadcast and webcast live, and a replay of the webcast will be available for ninety days.

Before we begin, I’d like to remind listeners that comments made by management may include forward looking statements within the meaning of federal securities laws. These statements involve material risks and uncertainties and actual results could differ from those projected in any forward looking statement due to numerous factors. For a description of these risks and uncertainties, please see H and R Block’s annual report on Form 10 ks and quarterly reports on Form 10 Q as updated periodically with our other SEC filings. Please note some metrics we’ll discuss today are presented on a non GAAP basis. We’ve reconciled the comparable GAAP and non GAAP figures in the appendix of our presentation.

Finally, the content of this call contains time sensitive information accurate only as of today, 08/12/2025. H and R Block undertakes no obligation to revise or otherwise update any statements to reflect events or circumstances after the date of this call. I will now turn it over to Jeff.

Jeff Jones, President and Chief Executive Officer, H&R Block: Thank you, Jessica. Good afternoon, everyone. We appreciate you joining us for our year end earnings call. Today, Tiffany and I will discuss the consistent growth H and R Block has delivered as we remain focused on strengthening the company, generating ongoing meaningful cash flow, and increasing the value we create for shareholders. We will also outline how we are positioning the company for success in fiscal twenty twenty six.

Beginning with our fiscal twenty twenty five results, we are pleased to report total revenue growth of 4.2% compared to the prior year. Additionally, we delivered $976,000,000 of EBITDA, which was within our outlook range, though we had anticipated stronger year over year results. Tiffany will provide details of the operating expense headwinds we faced in a few minutes. On the capital allocation front, today we announced a 12% increase to our quarterly dividend. With this increase, we have more than doubled our dividend since 2016.

Combined with share repurchases, we have returned over 4,500,000,000 to shareholders during this period. I am proud of our continued commitment to disciplined capital allocation practices. Now, let’s dive into our operating performance. In fiscal twenty twenty five, assisted revenue grew by 6.1% and DIY revenue grew by 9.7%. We increased company owned assisted filing volume and improved our market share trend year over year.

Our assisted offering highlights H and R Block’s expertise and continues to resonate well, particularly among higher income earners, which is an important customer segment for our long term growth strategy. For the third consecutive year, we have seen client growth in every segment $80,000 in income and above, with our fastest growing segment being clients with over $100,000 in income. In our retail offices, we continue to focus on improving conversion among those clients who begin tax prep with us, but do not finish. This year, improvements in how we welcome clients, match their needs with the best tax pro, and manage their expectations led to higher client conversion for the second consecutive year. In DIY, significant improvements to the quality and accuracy of AI Tax Assist supported a 13 increase in our conversion rate among new clients.

With our award winning DIY product, our MyBlock mobile app, our expert review product Tax Pro Review, and our unmatched retail footprint, we remain well positioned to serve clients from fully virtual to fully in person and everything in between. And of course, driving greater demand for H and R Block among the highest value prospects remains our marketing team’s top priority. In small business, we delivered double digit top line growth resulting in fiscal twenty twenty five being a record revenue year. I am proud to see this multi year success continue. Assisted Small Business Tax perform well and our DIY strategy to expand the number of client experiences customized by occupation proved highly effective, resulting in meaningful client growth.

We also continue to see favorable trends in bookkeeping and payroll through the successful conversion of tax clients to other service offerings. These results reflect the expertise and strong value proposition that we’re delivering for small businesses compared to independent providers. Wave, an important component of our small business imperative, also had a very productive year. With the full year benefit of paid products like ProTier, Wave delivered a 13% annual revenue increase. This is one of many ways that Wave is demonstrating its expanding role as a significant growth lever for small business.

Our Spruce mobile banking platform continues to support our customers in managing their finances and encouraging prudent savings habits. We’re pleased with the ongoing customer growth and engagement during fiscal twenty twenty five. Last year at this time, I spoke to the team’s focus on acquiring Spruce users both during and outside of tax season. In 2025, we delivered on that objective. Newly created Spruce accounts rose by nearly 40%, and we continue to see almost half of all deposits coming from non tax sources, predominantly from recurring payroll deposits and transfers from other accounts.

These achievements have helped drive total customer deposits in Spruce to $1,750,000,000 since its launch. As we look ahead to fiscal twenty twenty six and beyond, and finalize our plans for the upcoming tax season, we are excited about the opportunities to continue building on the progress we’re making. Consistent with what we’ve shared on previous calls, we remain committed to the financial algorithm and capital allocation priorities that have helped H and R Block deliver meaningful outcomes for customers and create significant value for shareholders. We operate within a stable industry that serves a large total addressable market of consumers and small businesses. We continue to see significant opportunity to capture market share by building products and experiences that delight our customers, leveraging the growing role of AI and driving even greater efficiency across the business.

For example, small businesses remain the backbone of the economy, and we’ve proven our ability to generate growth by serving them in multiple ways, from tax to bookkeeping and payroll to pure play digital and SaaS services. The combination of Block Advisors and Wave enables us to offer a broad range of products and to deliver significant value to small business owners. They trust our expertise and advice and value the breadth of services that we provide. We are also building on our multi year success of serving higher value, more complex assisted and DIY clients and gaining more surgical precision for how we attract and acquire free DIY clients who have a greater propensity to become paying clients over time. These customer segments have higher loyalty and lifetime value, which greatly benefits mix and translates into stronger financial results for H and R Block and our shareholders.

We know that the advantage of our expansive retail presence, combined with our award winning DIY product and our MyBlock mobile app, represents a unique opportunity for consumers and small business owners to be served by H and R Block however they choose. And it is evident that AI and automation more broadly will support an improved experience for clients and expert advisors and will drive greater productivity in the business. Our marketing and product teams remain focused on generating and capturing market demand and on effectively converting clients who choose H and R Block regardless of the channel. Finally, continued franchise acquisitions remain important to our overall financial algorithm. We believe there is meaningful runway for franchise and independent office acquisitions and that these represent a great use of capital.

As in prior years, we will use our first quarter earnings call to share more details on our tax season plans. We look forward to that opportunity and to providing additional perspective on the key strategies we believe will drive H and

: R Block’s continued

Jeff Jones, President and Chief Executive Officer, H&R Block: success. I will now turn it over to Tiffany to discuss our financial results and 2026 outlook.

Tiffany Mason, Chief Financial Officer, H&R Block: Thank you, Jeff, and good afternoon, everyone. We delivered $3,800,000,000 of total revenue in fiscal twenty twenty five, an increase of 4.2%. Revenue growth was primarily driven by higher overall NAC and greater company owned assisted return volumes in The US, partially offset by lower interest and fee income on Emerald Advance. Our results reflect further enhancements to the client experience and our dedication to a strong value proposition. In fiscal twenty twenty five, we increased our focus on delivering a balance of volume, price, and mix.

This will remain a key element of our ongoing strategy. Total operating expenses for the fiscal year were $2,900,000,000 an increase of 4.6%, primarily due to higher tax professional wages and benefits as a result of the better company owned return volumes. We had other meaningful contributors to the year over year increase, some of which were expected and reflected in our outlook, and others that were higher than planned. Marketing, consulting, and technology expenses, while higher year over year, were in line with our expectations, and their total impact was partially offset by lower bad debt expense. Separately, elevated healthcare costs and legal fees and settlements were meaningful contributors to the year over year increase while also impacting full year EBITDA results relative to our outlook.

Lastly, in the fourth quarter, we incurred severance related charges associated with an organizational realignment. Fiscal twenty twenty five EBITDA was $976,000,000 or a 1.4% improvement to the prior year. The full year effective tax rate was 22%. During the fourth quarter, as shared previously, we expected to recognize a one time tax benefit related to the closure of various matters under examination. Unfortunately, due to external factors beyond our control, the completion of these matters was delayed beyond fiscal twenty twenty five.

As a result, net income from continuing operations was $6.00 $9,000,000 while earnings per share from continuing operations was $4.42 a 6.8% increase over the prior year. Adjusted earnings per share from continuing operations was $4.66 or 5.7% over the prior year as a result of share repurchases and higher net income. Turning to our capital structure and disciplined capital allocation practices, our liquidity position remains strong, driven by our significant and stable cash flow production. This year, we generated approximately $600,000,000 of free cash flow. Given the seasonality of our business, we maintain ample sources of liquidity to fund core operations.

We were pleased with the recent five year extension of our credit facility, which was maintained at $1,500,000,000 We received favorable pricing, which is expected to improve interest expense by more than $1,000,000 annually, illustrating the financial health of our business. I appreciate the commitment of each of our bank partners. We also have a $350,000,000 tranche of debt coming due in October, and we expect to refinance those notes subject to market conditions. Our disciplined approach to capital allocation continues to drive meaningful value for shareholders as we invest in the business, grow the dividend, and through the flexibility of share repurchases, return excess capital to shareholders. One of the ways we invested in our business during fiscal twenty twenty five was the opportunistic acquisition of 124 franchise locations.

We are pleased with how this strategy supports our long term revenue and earnings growth. Also in fiscal twenty twenty five, we returned approximately $600,000,000 to shareholders in the form of dividends and share repurchases. As Jeff shared, since 2016, the cumulative total of capital returned to H and R Block shareholders has reached more than $4,500,000,000 Lastly, we are pleased to have announced a 12% increase in our quarterly dividend to $0.42 per share and anticipate continued opportunistic share repurchases in fiscal ’twenty six as part of our commitment to strong capital allocation practices. Turning to our fiscal twenty twenty six outlook, I’ll begin with some context around the key assumptions we’ve made. First, we believe industry growth next year will be in line with historical trends, or about 1%.

Second, we are intensifying our efforts to pursue a healthier balance of volume, price, and mix over the coming years. This will be supported by ongoing enhancements to the client experience and a strong focus on conversion. Next, we expect small business to increase its contribution as a meaningful revenue driver in fiscal twenty twenty six and the years to come. Lastly, we intend to continue acquiring franchise locations when opportunities arise at attractive EBITDA multiples. As a result of these and other business assumptions, our outlook for fiscal twenty twenty six is for revenue to be in the range of $3,875,000,000 to $3,895,000,000 EBITDA to be in the range of 1,015,000,000.000 to $1,035,000,000 our effective tax rate to be approximately 25%, and adjusted EPS to be in the range of $4.85 to $5 which assumes approximately $400,000,000 of share repurchases in the first half of the fiscal year subject to market conditions.

We have multiple levers to drive increased annual revenue, and we believe we can leverage our cost structure such that EBITDA growth outpaces revenue while utilizing share repurchases to grow EPS even faster. All in all, we are well positioned for fiscal twenty twenty six and beyond. I’ll close with a reminder. Our investment thesis remains strong amid ever evolving industry and macroeconomic conditions. We operate in a stable industry.

We have a strong national presence, and we maintain a compelling financial profile with healthy margins and disciplined capital allocation. This underpins our confidence in driving substantial long term value for our shareholders. And with that, I will turn it back over to Jeff for closing remarks.

Jeff Jones, President and Chief Executive Officer, H&R Block: Thank you, Tiffany. As we close out our prepared remarks, I’d like to take a moment and comment on my decision to retire as President and CEO as of 12/31/2025, which we announced yesterday. Leading H and R Block over the last eight years has been the honor of a lifetime. We have elevated Block’s relevance, made bold bets to drive growth, built an extraordinary culture, embraced the potential of AI and created significant value for shareholders. And while our work is never done, I’m proud of all we’ve been able to accomplish.

I’m also thrilled with how our board managed succession planning and their decision to appoint Curtis as President and CEO starting on 01/01/2026. His time as President of Global Consumer Tax and Chief Product Officer of Block has served him well as he steps into this new role. He is not only a leader with more than a decade of deep tax industry expertise, but also a tremendous fit for Block’s culture. Curtis is an engineering and product expert and is uniquely positioned to continue driving transformation and sustainable revenue growth. As far as what’s next for me, job number one is ensuring a smooth and successful transition with Curtis and for the company.

I will remain President and CEO until 12/31/2025, at which time I will move into a strategic advisor position until September 2026. Beyond that, with no firm plans and no new role, I’m eager to make up for lost time with friends and family. Every single day since I started on 10/09/2017, I’ve given everything I have to H and R Block, and I’m looking forward to stepping back to fully appreciate what we’ve been able to accomplish and to helping the team achieve even greater results. With that, operator, we’ll open the line for questions.

Conference Operator: Our first question comes from the line of Kartik Mehta of Northcoast Research. Please go ahead, Kartik.

Kartik Mehta, Analyst, Northcoast Research: Hey, Jeff.

Analyst: I know you talked about kinda assumptions for industry growth. I’m wondering what your assumptions are for what you think the assisted and DIY market grows next year.

Jeff Jones, President and Chief Executive Officer, H&R Block: Hey Kartik, thank you. And I’ll tag Dame McTiffney if she wants to add anything. But we saw this year a mix shift of about 21 bps to the assisted business. And as we talk to consumers over the year, we knew that anticipation of the One Big Beautiful Bill, the uncertainty about changes really caused people to turn for assistance in a big way. So as we look forward to next year, next tax season, knowing that the bill has been passed, but the details and the execution is still to come, we’re assuming a similar level of shift to the assisted business that we saw this year.

And that’s our base assumption and we’ll talk more about that as it relates to outlook as well.

Tiffany Mason, Chief Financial Officer, H&R Block: Yeah, I think that’s right Jeff, and Corey, the only thing that I would add to what Jeff said is to underscore the point that we’re using the shift that we saw in tax season ’25 as a proxy as we think about our guide for fiscal twenty six related to One Big Beautiful Bill. And then an acknowledgment that while we’re making great strides, we did still lose share this past year. And so we have plans to continue to make strides to cut our share losses even further. But at the midpoint of our guidance range that we just issued for fiscal twenty six, that midpoint would suggest that we cut those share losses in half. So at the top end of the range, we’re really growing with the market.

So I would just add that additional color and commentary relative to your question.

Analyst: That’s helpful, Tiffany. And just one other one, Jeff. It seems like this year, refunds might be higher just because of everything that’s happening. And I’m wondering if you plan on any changes to bank products to maybe drive greater number of early season filers to your offices?

Jeff Jones, President and Chief Executive Officer, H&R Block: Yeah, I appreciate that question, and that is certainly a possibility. I mean, think as it relates to tax season plans specifically, I want to save commentary on that and what we plan to do till November just for competitive reasons, but I think you raise a valid point.

Kartik Mehta, Analyst, Northcoast Research: Right. Perfect. Thank you. And hopefully we’ll catch up before your retirement.

Jeff Jones, President and Chief Executive Officer, H&R Block: We will. Thanks, Kartik.

Conference Operator: Thank you. Our next question comes from the line of Scott Schneeberger of Oppenheimer and Company. Your line is open, Scott.

: Thanks very much. Good afternoon all. And Jeff, sounds like we’ll maybe catch you again one more time, but congratulations on the news and to Curtis as well. I guess for the first question I’d like to ask, it pertains to the guidance, Tiffany mentioned we’ll get an update on the fiscal first quarter call. And I believe you would add that Block has had a multiyear strategy.

But now with the executive changes, probably a new longer term strategy comes in. So what will it be that we get on the first quarter call? Will it be just guidance for the upcoming year with regard to the tax season in a little bit more detail than you’ve already provided? Just curious what we’ll get there. And will there be a multi year objective or strategy?

Or is that going to be too prompt given the CEO change?

Jeff Jones, President and Chief Executive Officer, H&R Block: Scott, thank you. And you covered several points there. So let me speak for a little bit on your question. First of all, I’m really proud to pass the baton to an internal successor. And because Curtis has been here, that means our strategy is locked and we will continue to execute the strategy that Curtis has been part of building.

So I would not expect any kind of shift strategically. We’re aligned with the leadership team and with the board on what we see for plans for not only tax season twenty six but beyond. With respect to later this fall, when we get on the Q1 call, we’ll do what we normally do, which is share more detail about tax season plans. But also later this fall, we want to share a broader perspective on how we’re seeing the business beyond tax season twenty six. And so I think both those things will happen.

You’ll definitely hear that from me. Curtis will be with me when we do that. But again, I can’t stress enough and I appreciate your commentary about this in what you wrote. It’s really important that this has been an internal plan succession move with somebody who not only knows the industry cold, but has been along by the side as we developed our next strategy. So I feel very good about that transition.

: Thanks. Appreciate that call and that outlook.

Jeff Jones, President and Chief Executive Officer, H&R Block: Guess,

: Tiffany, I’m curious on the guidance, the EBITDA guidance, the implied margin. This is a question about what were legal fee impacts? I think I heard something about severance at the end of the fiscal year. Could you speak about some of the moving pieces at the end of this year, if any of that is going to slide into next year? And then how we should think about the midpoint of guidance this year, which I believe was 26.

It looks like the midpoint is 26.4 for next year. Maybe make a bridge of what’s the delta in those with consideration for one time items. Thank you.

Tiffany Mason, Chief Financial Officer, H&R Block: You bet. Of course, Scott. So a few thoughts for you. So as we think about elevated costs in fiscal ’twenty five and how to think about bridging then into the guidance that I just gave for fiscal ’twenty six, The couple of places where we saw elevated costs were in healthcare, legal expenses, and severance related costs. Healthcare costs had to do with high cost claims in the ’25, and we’ve taken those elevated costs and we have used that exit rate to annualize our expectations for fiscal ’twenty six.

So those higher costs are included in our fiscal ’twenty six guide. We’ve done the same thing with legal expenses, because they ran higher in fiscal twenty five than we obviously had planned. And so we have factored that into our fiscal twenty six guide, settlement aside. And then obviously severance is something that is recurring, though not at the level that we saw in fiscal ’twenty five, so we’ve taken that back to a normal level of severance in the guide for fiscal ’twenty six. So all of those things from fiscal ’twenty five have been adequately adjusted for in fiscal ’twenty six guidance.

Now, we’re seeing better flow through in our fiscal ’twenty six guide, whether you’re looking at the midpoint or either end of the range, than what we just recognized in fiscal twenty five. And the reason we have confidence in that is we made some realignment activities, as we talked about, in fiscal twenty five that are going to create cost savings opportunities for us in fiscal twenty six. So that’s one thing that’s working in our favor from actions we took in fiscal twenty five. We also did the hard work during fiscal twenty six planning to tighten our belt across the board from a cost perspective. And then the last thing is we have line of sight to other cost out opportunities over the course of fiscal ’twenty six.

The specifics I won’t get into today, but you’ll hear about those over the course of fiscal ’twenty six. So we feel really good about the guide that we shared today. And I’m pleased to say that the ratio of revenue growth to EBITDA flow through is in line with our long term algorithm.

: Thanks. And Tiffany, just a quick follow on on that. From Kartik’s question, discussed a little bit about OB3, the new tax implications. And I think you touched on how you’re thinking about that for next year. But that is a tailwind, correct?

And that’s factored in the guidance. Just a little more clarification there. Thanks.

Tiffany Mason, Chief Financial Officer, H&R Block: Yeah, Scott. That’s great. Thank you. So we do believe it’s a tailwind. We are being cautiously optimistic, and we’re using what we saw as the shift from DIY to assisted in tax season ’25 as a proxy for the time being.

That’s right.

: All right. Thanks very much.

Tiffany Mason, Chief Financial Officer, H&R Block: Thank you.

Conference Operator: Thank you. Our next question comes from the line of George Tong of Goldman Sachs. Please go ahead, George.

George Tong, Analyst, Goldman Sachs: Hi. Thanks. Good afternoon. And I’d also like to add my congrats, Jeff.

Jeff Jones, President and Chief Executive Officer, H&R Block: Thank you, Josh. Yeah.

George Tong, Analyst, Goldman Sachs: First question is, earlier you mentioned you’re striving for a healthier balance of volume, price and mix for the 2026 tax season. Can you elaborate on what you mean by that and some of the initiatives that you have to get behind that healthier balance?

Tiffany Mason, Chief Financial Officer, H&R Block: Hi, George. Sure. Happy to elaborate. So as we think about fiscal ’twenty five performance in both the assisted business and in the DIY business, we talked to the organization a lot about not only driving price increases, and in the assisted business we saw low single digit price increases and we struck about mid single digit price increases in DIY, but also driving greater volume performance and greater mix. And when we say mix, we mean is complexity of client.

So, in the assisted business, it’s, you know, sort of continued growth in clients over $100,000 of AGI. And in the DIY business, it’s, you know, continuing to capture clients in premium SKUs and the small business growth as well. So that’s what we mean is a balance across the three versus being overly reliant on price to drive revenue. When we look at the performance or the mix of our revenue from fiscal twenty four to fiscal twenty five, we like the way that mix of revenue, that complexion of revenue progressed. We want to continue to see that progression as we move forward in ’26 and beyond.

So that’s the comment that I made in scripted remarks and that’s our intention strategically as we move forward.

George Tong, Analyst, Goldman Sachs: Got it. That’s helpful. And then you mentioned that at the midpoint the fiscal twenty twenty six guide, you’re assuming the share losses are kind of half and at the top end of the range, in line growth with the market. Can you talk about the various determinants that will factor into whether you land at the top end of the range, the midpoint of the range or the low end of the range in terms of performance and market shares for this upcoming tax season? What could be the swing factors that could work for you and against you?

Jeff Jones, President and Chief Executive Officer, H&R Block: George, let me jump in first and then Tiffany can add. Speaking specifically about the assisted business, you’ve heard me say before that there are two main levers that we remain focused on. The first one is doing more to convert the clients that start with us but don’t finish. And you heard in the prepared remarks, we saw nice improvement in that over the last couple years and that’s everything from how we welcome a client, how we match to a pro, how we manage expectations, how we price, how we don’t lose a client if there are resistance to price. That is all retail operations to improve conversion.

And then obviously as I said also, we’re always focused on driving more demand in top of funnel. And so our ability to continue to improve our share loss midpoint or upper end of the range really comes down to our effectiveness at driving more qualified traffic top of the funnel and then continue to do a better job of converting the people that start with us.

George Tong, Analyst, Goldman Sachs: Very helpful. Thank you.

Jeff Jones, President and Chief Executive Officer, H&R Block: Thanks George.

Conference Operator: Thank you. I would now like to turn the conference back to Jessica Hazel for closing remarks. Madam?

Jessica Hazel, Vice President, Investor Relations, H&R Block: Thank you, Latif, and thanks to everyone for joining us today. We look forward to speaking with you next quarter.

Conference Operator: This concludes today’s conference call. Thank you for participating. You may now disconnect.

This article was generated with the support of AI and reviewed by an editor. For more information see our T&C.

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