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Investing.com - UBS has reiterated a Buy rating and EUR90.00 price target on Bayerische Motoren Werke AG (ETR:BMW (ETR:BMWG)) (OTC:BMWYY (OTC:BMWKY)) ahead of the automaker’s upcoming Command Day presentation.
BMW will likely unveil details about its Neue Klasse (NK) platform during a two-day Command Day event on July 15-16, where the company is expected to share information on design, technology, advanced driver assistance systems, production, and market strategy.
UBS analyst Patrick Hummel believes many investors underestimate the Neue Klasse platform’s potential, suggesting it will establish a new technology benchmark for range, efficiency, and charging performance that could enable BMW to surpass competitors on key performance indicators.
The investment bank sees market share opportunities in BMW’s highest volume segments, particularly in Europe where battery electric vehicle demand from fleets remains strong but BMW currently lacks relevant offerings. UBS estimates an additional 100,000 units could boost BMW’s EBIT by approximately 5%.
The Neue Klasse platform will likely narrow or potentially close the technology gap between BMW and local brands in China, which could improve pricing and contribution margins for the German automaker, according to UBS.
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