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Purple Innovation Inc (PRPL)
Purple Innovation Inc stock price live, this page displays NASDAQ PRPL stock exchange data. View the PRPL premarket stock price ahead of the market session or assess the after hours quote. Monitor the latest movements within the Purple Innovation Inc real time stock price chart below.
What Is the Purple Innovation Inc Stock Price Today?
The Purple Innovation Inc stock price today is 0.791.
What Is the Stock Symbol for Purple Innovation Inc?
The stock symbol for Purple Innovation Inc is ""PRPL.""
What Stock Exchange Does Purple Innovation Inc Trade On?
Purple Innovation Inc is listed and trades on the NASDAQ stock exchange.
Is Purple Innovation Inc a Good Stock to Buy?
Determining whether Purple Innovation Inc—or any stock—is a good buy requires comprehensive analysis. To evaluate its potential, users can sign up to InvestingPro, where they can assess stock price fair value and other essential metrics.
You can find more details by visiting the additional pages to view historical data, charts, latest news, analysis or visit the forum to view opinions on the PRPL quote. (ISIN: US74640Y1064)
What Is the Purple Innovation Inc Stock Price Today?
The Purple Innovation Inc stock price today is 0.791.
What Is the Stock Symbol for Purple Innovation Inc?
The stock symbol for Purple Innovation Inc is ""PRPL.""
What Stock Exchange Does Purple Innovation Inc Trade On?
Purple Innovation Inc is listed and trades on the NASDAQ stock exchange.
Is Purple Innovation Inc a Good Stock to Buy?
Determining whether Purple Innovation Inc—or any stock—is a good buy requires comprehensive analysis. To evaluate its potential, users can sign up to InvestingPro, where they can assess stock price fair value and other essential metrics.
You can find more details by visiting the additional pages to view historical data, charts, latest news, analysis or visit the forum to view opinions on the PRPL quote. (ISIN: US74640Y1064)
NASDAQ
Currency in USD
0.791
-0.033(-4.00%)
Real-time Data·
Fair Value
An estimate of a Purple Innovation's true price based on valuation models like discounted cash flow, peer valuation multiples, and dividend discount models.
Day's Range
0.770
0.820
52 wk Range
0.560
1.370
PRPL Scorecard
Full Analysis
Operates with a significant debt burden
PRPL is not included in our AI-picked strategies. See which stocks are.
Fair Value
An estimate of a Purple Innovation's true price based on valuation models like discounted cash flow, peer valuation multiples, and dividend discount models.
Day's Range
0.7700.820
52 wk Range
0.5601.370
Key Statistics
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Average Volume (3m)
1-Year Change
Book Value / Share
Fair Value
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Revenue
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EPS Growth Forecast
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(N/A)
Dividends Payment Streak
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Return on Assets
Return on Equity
Gross Profit Margin
Price/Book
EBITDA
EV/EBITDA
Beta
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Volume
Average Volume (3m)
1-Year Change
Book Value / Share
Fair Value
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Shares Outstanding
Revenue
Net Income
EPS
EPS Growth Forecast
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N/A
(N/A)
Dividends Payment Streak
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Return on Assets
Return on Equity
Gross Profit Margin
Price/Book
EBITDA
EV/EBITDA
Beta
PRPL Scorecard
Company’s Health
Assesses a company's financial position by analysing its market value, financial ratios, industry benchmarks, and competitors.
UnlockFair Value
An estimate of a Purple Innovation's true price based on valuation models like discounted cash flow, peer valuation multiples, and dividend discount models.
Unlock PricePrice Target
2.533
Upside
+220.27%
Members' Sentiments
Bearish
Bullish
ProTips
Tips that distill complex financial data into concise, actionable investment insights.
Quickly burning through cash
- Form 8K Purple Innovation Inc For: 29 July
- Investing.com
- Purple Innovation Shareholders Approve Key Proposals
- Investing.com
Technical Analysis
Summary
Strong Sell
Sell
Neutral
Buy
Strong Buy
Strong Sell
Technical Indicators
Strong Sell
Moving Averages
Strong Sell
Purple Innovation Inc Company Profile
Purple Innovation, Inc. designs, manufactures, and sells sleep and other products in the United States and internationally. It offers mattresses, pillows, sheets, waterproof mattress protectors, bases, and seat cushions, as well as blankets and duvets. The company markets and sells its products through its direct-to-consumer e-commerce channels, retail brick-and-mortar wholesale partners, third-party online retailers, and Purple showrooms. The company was founded in 2010 and is headquartered in Lehi, Utah.
Purple Innovation Inc Earnings Call Summary for Q2/2025
- Purple Innovation's Q2 2025 revenue fell 12.6% YoY to $105.1M, with EPS at -$0.11; stock dropped 15% after hours
- Gross margin declined 480 bps to 35.9%; company improved adjusted net loss to $11.7M from $13.8M last year
- Full-year revenue guidance set at $465M-$485M; expects positive EBITDA in H2 and gross margin above 40% by year-end
- CEO highlighted momentum entering H2, with expansion through retail partnerships, particularly Mattress Firm, driving growth
- Challenges include supply chain issues, market saturation, and macroeconomic pressures affecting consumer spending
Last Updated: 29/07/2025, 22:32
Read Full TranscriptCompare PRPL to Peers and Sector
Metrics to compare | PRPL | Sector Sector - Average of metrics from a broad group of related Consumer Cyclicals sector companies | Relationship RelationshipPRPLPeersSector | |
|---|---|---|---|---|
P/E Ratio | −1.0x | −2.9x | 11.2x | |
PEG Ratio | −0.05 | −0.03 | 0.02 | |
Price/Book | −5.4x | 1.5x | 1.4x | |
Price / LTM Sales | 0.2x | 0.7x | 1.0x | |
Upside (Analyst Target) | 94.2% | 16.7% | 20.1% | |
Fair Value Upside | Unlock | 20.7% | 9.1% | Unlock |
Analyst Ratings
2 Buy
3 Hold
0 Sell
Ratings:
5 analysts
Overall Consensus
Buy
Analysts 12-Month Price Target:
Average 2.533
(+220.27% Upside)
Earnings
Latest Release
Jul 29, 2025
EPS / Forecast
-0.11 / -0.11
Revenue / Forecast
105.00M / 105.06M
People Also Watch
FAQ
What Stock Exchange Does Purple Innovation Trade On?
Purple Innovation is listed and trades on the Nasdaq Stock Exchange stock exchange.
What Is the Stock Symbol for Purple Innovation?
The stock symbol for Purple Innovation is "PRPL."
What Is the Purple Innovation Market Cap?
As of today, Purple Innovation market cap is 85.95M.
What Is Purple Innovation's Earnings Per Share (TTM)?
The Purple Innovation EPS (TTM) is -0.78.
When Is the Next Purple Innovation Earnings Date?
Purple Innovation will release its next earnings report on 04 Nov 2025.
From a Technical Analysis Perspective, Is PRPL a Buy or Sell?
Based on moving averages and other technical indicators, the daily buy/sell signal is Sell.
How Many Times Has Purple Innovation Stock Split?
Purple Innovation has split 0 times.
How Many Employees Does Purple Innovation Have?
Purple Innovation has 1200 employees.
What is the current trading status of Purple Innovation (PRPL)?
As of 11 Aug 2025, Purple Innovation (PRPL) is trading at a price of 0.79, with a previous close of 0.82. The stock has fluctuated within a day range of 0.77 to 0.82, while its 52-week range spans from 0.56 to 1.37.
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