Planet Fitness, Inc., together with its subsidiaries, franchises and operates fitness centers under the Planet Fitness brand. The company operates through three segments: Franchise, Corporate-Owned Clubs, and Equipment. The company is involved in franchising business in the United States, Puerto Rico, Canada, Panama, Mexico, and Australia. It also engages in the sale of fitness equipment to franchisee-owned clubs in the United States, Canada, and Mexico. In addition, the company operates corporate-owned clubs in the United States, Canada, and Spain. Planet Fitness, Inc. was founded in 1992 and is headquartered in Hampton, New Hampshire.
Fitness Frontie | Planet Fitness's "Walmart of Gyms" strategy drives 18% revenue growth, with 2,500+ locations and plans for international expansion in Spain and Mexico |
Price Power Play | Base membership price hike from $10 to $15 could boost same-store sales and franchisee profitability, with potential 2.1% upside to 2025 EBITDA estimates |
Growth Challenges | Explore how Planet Fitness navigates increased construction costs, membership softening, and the search for a new CFO while maintaining its competitive edge |
Analyst Outlook | Average price target of $103.63 reflects varied views on Planet Fitness's future, ranging from Deutsche Bank's $71 to Jefferies' bullish $150 target |
Metrics to compare | PLNT | Sector Sector - Average of metrics from a broad group of related Consumer Cyclicals sector companies | Relationship RelationshipPLNTPeersSector | |
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P/E Ratio | 47.3x | 9.0x | 11.2x | |
PEG Ratio | 2.05 | 0.09 | 0.02 | |
Price/Book | −56.4x | 1.9x | 1.4x | |
Price / LTM Sales | 7.7x | 1.7x | 1.0x | |
Upside (Analyst Target) | 13.5% | 40.8% | 20.2% | |
Fair Value Upside | Unlock | 8.3% | 9.4% | Unlock |