Cricut Inc (CRCT)

Currency in USD
4.30
-0.06(-1.38%)
Closed·
4.35+0.05(+1.16%)
·
High dividend Yield
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Fair Value
Day's Range
4.204.35
52 wk Range
3.746.93
Key Statistics
Prev. Close
4.36
Open
4.35
Day's Range
4.2-4.35
52 wk Range
3.74-6.93
Volume
734.85K
Average Volume (3m)
571.03K
1-Year Change
-29.8532%
Book Value / Share
1.69
Fair Value
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Fair Value Upside
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CRCT Scorecardpro icon
Company’s Health
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Fair Value
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Fair Price
Upside
Price Target
3.62
Downside
-15.89%
Members' Sentiments
Bearish
Bullish
ProTips
2 analysts have revised their earnings upwards for the upcoming period

Cricut Inc News & Analysis

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Technical Analysis

Summary
Strong Sell
Sell
Neutral
Buy
Strong Buy
Sell
Technical Indicators
Sell
Moving Averages
Sell

Analyst Ratings

0 Buy
0 Hold
3 Sell
Ratings:
3 analysts
Overall Consensus
Strong Sell

Analysts 12-Month Price Target:

Average 3.62
(-15.89% Downside)
Firm
ArticlePositionPrice TargetUpside / DownsideFrom Price TargetActionDate
Goldman Sachs
Sell3.75-12.79%3.25MaintainMay 06, 2026
Goldman Sachs
Sell3.25-24.42%3.00MaintainMar 04, 2026
Barclays
Sell4.00-6.98%-MaintainMar 04, 2026
Morgan Stanley
Sell3.10-27.91%3.00MaintainMar 04, 2026
Goldman Sachs
Sell4.75+10.47%5.50DowngradeOct 16, 2025

Cricut Inc Earnings Call Summary for Q1/2026

  • Q1 2026 revenue fell 2% YoY to $159.5M; EPS of $0.10 down from $0.11; operating income declined to $22.9M from $29.3M prior year.
  • Platform revenue grew 6% driven by paid subscriber growth, offsetting product revenue pressure from lower prices and inventory clearance.
  • Net margin held at 12.7% despite gross margin compression of 2.4 percentage points to 58.1%; company maintained profitability.
  • Management emphasized strategic pivot to platform growth and international expansion; stock rose 1.2% to $4.16 post-earnings.
  • Key risks include tariff pressures, supply chain challenges, market saturation in accessories, and macroeconomic headwinds affecting spending.
Last Updated: 05/05/2026, 23:26
Read Full Transcript

Earnings

Latest Release
May 05, 2026
EPS / Forecast
0.10 / 0.06
Revenue / Forecast
159.47M / 158.3M
EPS Revisions
Last 90 days

Dividends

Payout Ratio
Payout ratio (TTM)
Earnings retained
EPS 0.34%
Dividend Yield
21.79%
Industry Median 2.28%
Annualised payout
0.95
Paid unevenly
5-Years Growth
-
Growth Streak

CRCT Income Statement

Compare CRCT to Peers and Sector

Metrics to compare
CRCT
Peers
Sector
Relationship
P/E Ratio
12.3x12.8x10.6x
PEG Ratio
1.30−0.430.02
Price/Book
2.5x1.1x1.4x
Price / LTM Sales
1.3x0.9x0.9x
Upside (Analyst Target)
−15.5%17.7%26.6%
Fair Value Upside
Unlock26.6%9.9%Unlock

Cricut, Inc. engages in the design, marketing, and distribution of a creativity platform that enables users to turn ideas into professional-looking handmade goods in the United States, Canada, the United Kingdom, Ireland, Australia, New Zealand, Western Europe, the Middle East, Latin America, South Africa, and Asia. It operates through Platform and Products segments. The company offers connected machines, accessories, and materials for users to create personalized birthday cards, mugs, T-shirts, and large-scale interior decorations. Its connected machines, which are used to cut, write, score, and create decorative effects on paper, adhesive vinyl, iron-on vinyl, wood, and leather, comprise Cricut Joy family, Cricut Explore family, Cricut Maker family, and Cricut Venture. The company also provides Cricut Design Space, a cloud-based software that integrates with connected machines to enable users to create and work on projects across desktop and mobile devices; Cricut Access and Cricut Access Premium subscription offerings; and in-app purchases of images, fonts, and projects. In addition, it offers a range of accessories and materials, such as Cricut EasyPress, Cricut Mug Press, hand tools, machine replacement tools and blades, and project materials, such as vinyl and iron-on. Further, the company provides craft, DIY, home décor products, and extensions. It offers its products through its third-party brick-and-mortar and online retail partners; and its website cricut.com, as well as through a network of distributors. Cricut, Inc. was formerly known as Provo Craft & Novelty, Inc. and changed its name to Cricut, Inc. in March 2018. The company was incorporated in 1969 and is headquartered in South Jordan, Utah.

Ownership

Ownership Overview

Type
Common Stock Held% of Shares OutstandingMarket Value
Mutual Funds & ETFs
14.64M6.98%62.96M
Other Institutional Investors
137.13M65.33%589.64M
Public Companies & Retail Investors
58.13M27.69%249.95M
Total
209.9M100.00%902.56M

Top Holders

Holder
% of holding
Shares Held
Date Reported
Value (In 1,000s)
Petrus Trust Company, LTA57.59%120,882,351519,794
The Vanguard Group, Inc.2.17%4,548,47519,558

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FAQ

What Is the Cricut (CRCT) Stock Price Today?

The Cricut stock price today is 4.30 USD.

What Stock Exchange Does Cricut Trade On?

Cricut is listed and trades on the Nasdaq Stock Exchange.

What Is the Stock Symbol for Cricut?

The stock symbol for Cricut is "CRCT."

What Is the Cricut (CRCT) Afterhours Price Today? (Afterhours variable test: 4.35) Current Date: May 09, 2026

After hours price: 4.35. After hours price change (units): 0.05. Price change percentage: 1.16%

What Is the Cricut Market Cap?

As of today, Cricut market cap is 902.56M USD.

What Is Cricut's Earnings Per Share (TTM)?

The Cricut EPS (TTM) is 0.34.

When Is the Next Cricut Earnings Date?

Cricut will release its next earnings report on Aug 11, 2026.

From a Technical Analysis Perspective, Is CRCT a Buy or Sell?

Based on moving averages and other technical indicators, the daily buy/sell signal is Strong Sell.

How Many Times Has Cricut Stock Split?

Cricut has split 0 times.

How Many Employees Does Cricut Have?

Cricut has 700 employees.

What is the current trading status of Cricut (CRCT)?

As of May 09, 2026, Cricut (CRCT) is trading at a price of 4.30 USD, with a previous close of 4.36 USD. The stock has fluctuated within a day range of 4.20 USD to 4.35 USD, while its 52-week range spans from 3.74 USD to 6.93 USD.

What Is Cricut (CRCT) Price Target According to Analysts?

The average 12-month price target for Cricut is 3.62 USD, with a high estimate of 4 USD and a low estimate of 3.1 USD. 0 analysts recommend buying the stock, while 3 suggest selling, leading to an overall rating of Strong Sell. The stock has an -15.89% Downside potential.

What Is the CRCT After Hours Price?

CRCT's last after hours stock price is 4.35 USD, the stock has decreased by 0.05, or 1.16%.
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