Olaplex Holdings, Inc., through its subsidiaries, develops, manufactures, and sells haircare products in the United States and internationally. The company offers hair care shampoos and conditioners for use in treatment, maintenance, and protection of hair, as well as oil, moisture mask, and nourishing hair serum. It also provides in-salon services for repairing and shaping curls. In addition, the company offers hair care products to professional hair salons, retailers, and everyday consumers. It distributes its products through professional distributors in salons, directly to retailers for sale in their physical stores, e-commerce sites, and its website, as well as third party e-commerce platforms. The company was founded in 2014 and is based in New York, New York.
Strategic Overhaul | Olaplex embarks on a comprehensive transformation journey, laying groundwork for sustainable growth and increased reinvestment in 2025 |
Financial Outlook | Analysts project $0.08 EPS for FY 2025 and 2026, with a cautious stance on revenue. Average price target ranges from $1.50 to $2.00 |
Market Positioning | Delve into Olaplex's efforts to maintain its edge in the competitive CHPC sector through innovation and brand differentiation |
Future Prospects | Explore the potential long-term benefits of Olaplex's transformation, including improved operational efficiency and enhanced market responsiveness |
Metrics to compare | OLPX | Sector Sector - Average of metrics from a broad group of related Consumer Non-Cyclicals sector companies | Relationship RelationshipOLPXPeersSector | |
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P/E Ratio | −672.3x | −1.1x | 12.3x | |
PEG Ratio | 6.47 | −0.06 | 0.03 | |
Price/Book | 1.0x | 3.2x | 1.5x | |
Price / LTM Sales | 2.0x | 0.8x | 0.9x | |
Upside (Analyst Target) | 25.5% | 83.5% | 16.6% | |
Fair Value Upside | Unlock | 7.6% | 10.9% | Unlock |