Prakit Holdings Public Company Limited, together with its subsidiaries, engages in the production of media and advertisement in Thailand and internationally. The company operates through three segments: Advertising Production, Media Agency, and Investing Business. It is involved in the provision of media planning and buying, management, finance and accounting, and human resources and other services; managing and brokering various types of advertising media; and producing advertising materials for clients, such as printed materials, TV commercials, radio spots, online films, launch, and sales events for mainstream and online media. The company was formerly known as Prakit & FCB Public Company Limited and changed its name to Prakit Holdings Public Company Limited in December 1999. Prakit Holdings Public Company Limited was incorporated in 1978 and is based in Bangkok, Thailand.
Metrics to compare | PRAKIT | Sector Sector - Average of metrics from a broad group of related Consumer Cyclicals sector companies | Relationship RelationshipPRAKITPeersSector | |
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P/E Ratio | −11.5x | 16.0x | 6.3x | |
PEG Ratio | −0.23 | 0.02 | 0.01 | |
Price/Book | 0.8x | 1.1x | 1.8x | |
Price / LTM Sales | 1.6x | 1.5x | 1.5x | |
Upside (Analyst Target) | - | 44.6% | 18.9% | |
Fair Value Upside | Unlock | 44.6% | 13.8% | Unlock |