Rocky Brands Inc (RCKY)

Currency in USD
54.50
+2.39(+4.59%)
Real-time Data·
Trading near 52-week High
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Fair Value
Day's Range
52.0654.50
52 wk Range
28.3454.50
Key Statistics
Prev. Close
52.11
Open
52.5
Day's Range
52.06-54.5
52 wk Range
28.34-54.5
Volume
52.73K
Average Volume (3m)
52.95K
1-Year Change
91.027%
Book Value / Share
36.96
Fair Value
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Fair Value Upside
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RCKY Scorecardpro icon
Company’s Health
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Fair Value
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Fair Price
Upside
Price Target
52.00
Downside
-4.59%
Members' Sentiments
Bearish
Bullish
ProTips
Trading at a low P/E ratio relative to near-term earnings growth

Rocky Brands Inc News & Analysis

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Technical Analysis

Summary
Strong Sell
Sell
Neutral
Buy
Strong Buy
Strong Buy
Technical Indicators
Strong Buy
Moving Averages
Strong Buy

Analyst Ratings

0 Buy
2 Hold
0 Sell
Ratings:
2 analysts
Overall Consensus
Neutral

Analysts 12-Month Price Target:

Average 52.00
(-4.59% Downside)
Firm
ArticlePositionPrice TargetUpside / DownsideFrom Price TargetActionDate
Baird
Hold52.00-4.31%50.00MaintainOct 28, 2026
BTIG
Hold---MaintainOct 28, 2026
Baird
Hold50.00-7.99%-DowngradeSep 14, 2026
Baird
Buy56.00+3.05%53.00MaintainJul 29, 2026
BTIG
Hold---MaintainJul 29, 2026

Rocky Brands Inc Earnings Call Summary for Q3/2026

  • Rocky Brands Q3 adjusted EPS hit $1.76, beating estimates by 17.3%; revenue rose 13.3% YoY to $138.8M, exceeding forecasts by 7.3%.
  • Gross margin expanded to 45% from 40.2% YoY, driven by pricing strength and product mix; shares surged 10.84% after hours to $49.40.
  • Company raised FY2026 guidance: revenue growth now expected at 10.5% vs. prior 8.5%; adjusted EPS lifted to $4.00 from previous target.
  • Q4 sales projected to grow 8% YoY; management plans 2027 price increases to offset tariff benefit expiration and protect 40% margin target.
  • XTRATUF, Muck, and Durango brands drove growth via direct-to-consumer strength; Georgia Boot declined on tough comparisons and timing issues.
Last Updated: 27/10/2026, 22:18
Read Full Transcript

Earnings

Latest Release
Oct 27, 2026
EPS / Forecast
1.76 / 1.50
Revenue / Forecast
138.81M / 129.42M
EPS Revisions
Last 90 days

Dividends

Payout Ratio
Payout ratio (TTM)
Earnings retained
EPS 4.59
Dividend Yield
1.30%
Industry Median 2.51%
Annualised payout
0.68
Paid quarterly
5-Years Growth
+2.48%
Growth Streak

RCKY Income Statement

Compare RCKY to Peers and Sector

Metrics to compare
RCKY
Peers
Sector
Relationship
P/E Ratio
11.7x15.2x9.5x
PEG Ratio
0.170.030.02
Price/Book
1.5x5.2x1.4x
Price / LTM Sales
0.8x1.3x0.8x
Upside (Analyst Target)
−3.3%15.4%32.8%
Fair Value Upside
Unlock4.1%14.6%Unlock

Rocky Brands, Inc. designs, manufactures, and markets footwear and apparel in the United States, Canada, the United Kingdom, and internationally. It operates through Wholesale, Retail, and Contract Manufacturing segments. The Wholesale segment offers products, which includes sporting goods stores, outdoor retailers, independent shoe retailers, hardware stores, mass merchants, uniform stores, farm store chains, specialty safety stores, specialty retailers, and online retailers in retail locations through a range of distribution channels. Its Retail segment sells its products direct sales to consumers through its websites comprising rockyboots.com, georgiaboot.com, durangoboot.com, muckbootcompany.com, xtratuf.com, lehighoutfitters.com, lehighsafetyshoes.com, and slipgrips.com; and third-party marketplaces and Rocky Outdoor Gear Stores. The Contract Manufacturing segment include private label sales and sales to customers which are contracted to manufacture a specific footwear product for a customers. This segment also sells to the U.S. Military. It serves industrial and construction workers; hospitality industry workers, such as restaurants or hotels; farmers and ranchers; hunting, fishing, camping, and hiking enthusiasts; law enforcement, security personnel, and postal employees; and for the U.S. military personnel. The company sells its products under the Rocky, Georgia Boot, Durango, Lehigh, Muck, XTRATUF, Ranger, and Michelin brand names. The company was formerly known as William Brooks Shoe Co. Rocky Brands, Inc. was founded in 1932 and is headquartered in Nelsonville, Ohio.

Employees
2200

Ownership

Ownership Overview

Type
Common Stock Held% of Shares OutstandingMarket Value
Mutual Funds & ETFs
2.90M38.74%148.66M
Other Institutional Investors
3.22M43.00%165.01M
Public Companies & Retail Investors
1.37M18.26%70.06M
Total
7.49M100.00%383.74M

Top Holders

Holder
% of holding
Shares Held
Date Reported
Value (In 1,000s)
AllianceBernstein L.P.8.64%647,17533,148
BlackRock, Inc.6.98%522,76026,776

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FAQ

What Is the Rocky Brands (RCKY) Stock Price Today?

The Rocky Brands stock price today is 54.50 USD.

What Stock Exchange Does Rocky Brands Trade On?

Rocky Brands is listed and trades on the Nasdaq Stock Exchange.

What Is the Stock Symbol for Rocky Brands?

The stock symbol for Rocky Brands is "RCKY."

What Is the Rocky Brands Market Cap?

As of today, Rocky Brands market cap is 408.91M USD.

What Is Rocky Brands's Earnings Per Share (TTM)?

The Rocky Brands EPS (TTM) is 4.59.

When Is the Next Rocky Brands Earnings Date?

Rocky Brands will release its next earnings report on Mar 02, 2027.

From a Technical Analysis Perspective, Is RCKY a Buy or Sell?

Based on moving averages and other technical indicators, the daily buy/sell signal is Strong Buy.

How Many Times Has Rocky Brands Stock Split?

Rocky Brands has split 0 times.

How Many Employees Does Rocky Brands Have?

Rocky Brands has 2200 employees.

What is the current trading status of Rocky Brands (RCKY)?

As of Nov 04, 2026, Rocky Brands (RCKY) is trading at a price of 54.50 USD, with a previous close of 52.11 USD. The stock has fluctuated within a day range of 52.06 USD to 54.50 USD, while its 52-week range spans from 28.34 USD to 54.50 USD.

What Is Rocky Brands (RCKY) Price Target According to Analysts?

The average 12-month price target for Rocky Brands is 52.00 USD, with a high estimate of 52 USD and a low estimate of 52 USD. 0 analysts recommend buying the stock, while 0 suggest selling, leading to an overall rating of Neutral. The stock has an -4.59% Downside potential.
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