Clorox Co (CLX)

Currency in USD
119.39
-0.92(-0.76%)
Closed·
119.50+0.11(+0.09%)
·
CLX Scorecard
Full Analysis
Has raised its dividend for 48 consecutive years
High dividend Yield
CLX is not included in our AI-picked strategies. See which stocks are.
Fair Value
Day's Range
118.45120.71
52 wk Range
117.35171.37
Key Statistics
Prev. Close
119.39
Open
120.35
Day's Range
118.45-120.71
52 wk Range
117.35-171.37
Volume
1.81M
Average Volume (3m)
1.82M
1-Year Change
-22%
Book Value / Share
2.6
Fair Value
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Fair Value Upside
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CLX Scorecardpro icon
Company’s Health
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Fair Value
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Fair Price
Upside
Price Target
135.06
Upside
+13.12%
Members' Sentiments
Bearish
Bullish
ProTips
13 analysts have revised their earnings downwards for the upcoming period

Clorox Co News & Analysis

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Technical Analysis

Summary
Strong Sell
Sell
Neutral
Buy
Strong Buy
Strong Sell
Technical Indicators
Strong Sell
Moving Averages
Strong Sell

Clorox Co Company Profile

The Clorox Company manufactures and markets consumer and professional products worldwide. The company operates through four segments: Health and Wellness, Household, Lifestyle, and International. The Health and Wellness segment offers home care cleaning and disinfecting products, bleach, clog removers, and laundry additives under the Clorox, Clorox2, Pine-Sol, Scentiva, Tilex, Liquid-Plumr, Poett, and Formula 409 brands; professional cleaning and disinfecting products under the CloroxPro and Clorox Healthcare brands; professional food service products under the Hidden Valley brand in the United States. The Household segment provides cat litter products under the Fresh Step and Scoop Away brands; bags and wraps under the Glad brand; and grilling products under the Kingsford brand in the United States. The Lifestyle segment offers dressings, dips, seasonings, and sauces primarily under the Hidden Valley brand; water-filtration products under the Brita brand; and natural personal care products under the Burt’s Bees brand in the United States. The International segment provides laundry additives, home care products, bags and wraps, cat litter products, water-filtration systems, professional cleaning and disinfecting products, natural personal care products, food, grilling products, and digestive health products internationally primarily under the Clorox, Glad, Poett, Brita, Burt's Bees, Pine-Sol, Ever Clean, Clorinda, Chux and Fresh Step Brands. It also offers vitamins, minerals, and supplement products under the Natural Vitality, RenewLife, NeoCell, and Rainbow Light brands. The company sells its products through mass retailers; grocery outlets; warehouse clubs; dollar stores; home hardware centers; drug, pet, and military stores; third-party and owned e-commerce channels; and distributors, as well as a direct sales force. The company was founded in 1913 and is headquartered in Oakland, California.

Clorox Co SWOT Analysis


Digital Transformation
Explore Clorox's ambitious digital initiatives, including ERP implementation, aimed at enhancing operational efficiency and customer engagement
Market Share Dynamics
Delve into Clorox's recent market share gains across key product categories, balanced against intensifying competition from private labels
Financial Outlook
Analysts project EPS of $6.85 for FY2025, with price targets ranging from $130 to $170, reflecting mixed views on long-term growth prospects
Innovation Strategy
Learn how Clorox's focus on product innovation in high-growth segments aims to maintain its competitive edge in mature markets
Read full SWOT analysis

Clorox Co Earnings Call Summary for Q4/2025

  • Clorox Q4 2025 EPS of $2.87 beat forecasts by 29.86%, with revenue at $2 billion exceeding expectations by 3.09%
  • Stock dipped 0.49% in aftermarket trading despite earnings beat, closing at $126.18
  • Q4 performance impacted by ERP implementation, with organic sales down 5% excluding ERP-related inventory build
  • FY2026 guidance projects adjusted EPS growth of 22-25%, targeting return to 3-5% growth algorithm in future years
  • CEO highlights challenging consumer environment, expects categories to perform below normal levels
Last Updated: 01/08/2025, 00:28
Read Full Transcript

Compare CLX to Peers and Sector

Metrics to compare
CLX
Peers
Sector
Relationship
P/E Ratio
18.0x6.1x12.2x
PEG Ratio
0.10−0.040.03
Price/Book
45.5x1.3x1.5x
Price / LTM Sales
2.1x1.2x0.9x
Upside (Analyst Target)
13.0%45.3%14.9%
Fair Value Upside
Unlock4.0%10.0%Unlock

Analyst Ratings

2 Buy
13 Hold
4 Sell
Ratings:
19 analysts
Overall Consensus
Neutral

Analysts 12-Month Price Target:

Average 135.06
(+13.12% Upside)

Dividends

Payout Ratio
Payout ratio (TTM)
Earnings retained
EPS 6.56%
Dividend Yield
4.15%
Industry Median 2.64%
Annualised payout
4.96
Paid quarterly
5-Years Growth
+2.69%
Growth Streak

Earnings

Latest Release
Jul 31, 2025
EPS / Forecast
2.87 / 2.21
Revenue / Forecast
2.00B / 1.94B
EPS Revisions
Last 90 days

CLX Income Statement

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FAQ

What Stock Exchange Does Clorox Trade On?

Clorox is listed and trades on the New York Stock Exchange stock exchange.

What Is the Stock Symbol for Clorox?

The stock symbol for Clorox is "CLX."

What Is the Clorox Market Cap?

As of today, Clorox market cap is 14.60B.

What Is Clorox's Earnings Per Share (TTM)?

The Clorox EPS (TTM) is 6.56.

When Is the Next Clorox Earnings Date?

Clorox will release its next earnings report on 28 Oct 2025.

From a Technical Analysis Perspective, Is CLX a Buy or Sell?

Based on moving averages and other technical indicators, the daily buy/sell signal is Strong Sell.

How Many Times Has Clorox Stock Split?

Clorox has split 4 times.

How Many Employees Does Clorox Have?

Clorox has 7600 employees.

What is the current trading status of Clorox (CLX)?

As of 26 Aug 2025, Clorox (CLX) is trading at a price of 119.39, with a previous close of 119.39. The stock has fluctuated within a day range of 118.45 to 120.71, while its 52-week range spans from 117.35 to 171.37.

What Is Clorox (CLX) Price Target According to Analysts?

The average 12-month price target for Clorox is USD135.05882, with a high estimate of USD177 and a low estimate of USD115. 2 analysts recommend buying the stock, while 4 suggest selling, leading to an overall rating of Neutral. The stock has an +13.12% Upside potential.
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